Blog
Mar 3 2020
The benefits of clickable banners
Banners have become an inseparable part of today’s digital marketing. The banner advertising has evolved through time from displaying in famous publication websites to social media ads, and email ads. This advertising space has also taken leverage …
Feb 28 2020
New Paradigm of Email Marketing
With 128 billion business emails sent and received daily around the globe, there is no denial that email still continues to rule the dominance of today’s business communication. Companies often use the power of email with heavy investment on email …
Feb 25 2020
How to harness the power of design for better business results
The power of design. Get noticed. Be remembered. Be chosen at a crucial moment. In a flood of similar products and services, design often has the greatest addressing power. When quality and price are no longer enough to achieve a true competitive …
Feb 18 2020
How to Increase Engagement of Millennial Workforce: Hiring Without Firing
The generation of millennials, born between 1980 and 1996, today presents the most active age group of the population. Millennials are the largest segment in both the workplace and the job-seeking population. At the same time, they have a reputation …
Feb 10 2020
Spam trigger words and ultimate tips to avoid spam filters in 2020
Find out what spam filters do not like in your email messages. Get to know the latest email advertising channel that spam filters never intercept. The word spam first appeared in the 1970 Monty Python’s Flying Circus series as a parody of “SPiced …
Feb 5 2020
How to effectively nurture customer relationships to ensure both customer retention and customer acquisition
“There are only two ways to get a new customer: Solicit a new customer any way you can. Take good care of your present customers so they don’t become someone else’s new customers.” - Ed Zeitz - New customers are important. However, it takes more time …
Jan 27 2020
All you need to know about impression-based advertising
The advertising space is overcrowded. The demand is high and the prices are even higher. In advertising, one may not necessarily reap what they sow. While consumers are becoming increasingly blind to ads, the high expectations of advertisers are all …
Jan 23 2020
Minimum 72% savings in display advertising.
With the industrial revolution and economic growth recorded in the 19th century, advertising started to acquire the brokerage dimensions. Besides power and reputation, it has acquired extensive value. The words of John Wanamaker, a well-known …
